Beginning with a simple goal of bringing the most up to date science in Nutrition and Training to each member; Good Times CrossFit established itself as a leader in the fitness world. With a foundation in Nutrition and a passion for coaching, Eric and Cristin have grown to reach clients all over the United States. It is not hard to see that the method works.
There is no doubt that CrossFit has become one of the top fitness movements ever. Now is the time to try to make your mark and open your own CrossFit gym, better known as a CrossFit box. But how do you begin?
Start Here There are a number of key steps to starting your own CrossFit gym. We will look at each one individually in detail. The basic plan is to become a CrossFit affiliate and have the following.
Sound like a lot? This is where your business plan comes into play. Your business plan is going to provide you with the logical, step-by-step blueprint for not only starting your own CrossFit box, but also how things should ultimately progress over the 12 months that follow.
By creating your plan you will be able to look at the various costs that are involved in opening your gym. You will need to spend time researching areas such as business and liability insurance, location costs, how much money you will have to spend on CrossFit equipment, marketing costs, and how you are going to take action on everything that is required to make your business a success.
Business plans are dynamic! You can refer back to it at any point. You need to put in as much information as possible so that it can help you. Especially when you inevitably hit a point where you feel confused as to what to do next.
There are a number of ways in which you can raise capital for starting your own CrossFit gym, and how you get the money together is entirely up to you. You can use your own cash such as savings, or you can consider getting a business loan.
However, if you are thinking about borrowing cash it is important that you have your business plan in order. Specifically, have your financial projections for a minimum three years out as most lenders will use that to determine if they feel your business can support the payments on the loan for the long-term.
You should certainly spend some time checking out if you are likely to have the finances in place before taking it any further in order to avoid any potential disappointment or roadblocks with getting your gym opened.
Prior to even applying you need to have passed their Level 1 Certificate Coursewhich they run these classes for a number of times each year.
This course is really just an introduction to their methods and basic movements that make up CrossFit classes, so you can see why it is important to have this before you go any further.
It should also be noted that it is in your best interest to also then take their Level 2 course as this teaches you more advanced moves and will make it easier for you to coach others in the way of CrossFit. After you have gained your certificate you then need to apply to CrossFit to become an affiliate.
Part of that process is to write them an essay that is intended to convince them to accept you as an affiliate. This essay is your chance to tell them more about you as well as why you want to become a CrossFit affiliate. Look at this as your chance to sell both yourself and your potential business.
That just means that you can then include it in your marketing and this is actually a small price to pay considering it is the label that powers your business.
All that is then left to do is for you to have your very own website up and running so that they can then link you to their official website, and open the door for you to start marketing yourself to potential clients and members. Finally, after you are an affiliate you get private access to the affiliate-only section of their website where you can chat to other CrossFit affiliates, exchange ideas on marketing your gym, and also just get general help on building your CrossFit business.
They can help you progress faster than you ever would be able to on your own. Through CrossFit training, you can learn about movements for kids, endurance athletes, football, gymnastics, and many other specific groups. This will help to increase your knowledge base, and allow you to provide better classes for your members.
Check out the CrossFit website in order to learn more about all the additional training and resources available to you.
Your main concern here is having a location, having the proper CrossFit equipment, and then marketing your CrossFit gym to start getting members and clients. It is true what they say…location, location, location.
You are going to be confident in building your business, and believe that it will be an instant success, but you still need to keep your feet on the ground when it comes to choosing a location for your gym.
Spend time looking at a variety of potential locations. Consider contacting a commercial real estate agent, and tell them what you are looking for and they will help guide you towards locations that fit your needs and most importantly, your budget.
You have to think about a few things when looking for your gym location. First, you need to have enough space for not only your CrossFit equipment, but also for the classes themselves.
However, you need to strike a balance between having enough space and being too big. Having too big a space can be very expensive at first, but having room to grow your membership base is important too. Also double check the lease agreement with the landlord to avoid being tied down for an extended period of time, especially if you feel that the space might be on the small side.
Getting CrossFit Equipment For Your Box So you have a location sorted out and now thoughts turn to getting the right equipment for your gym.Once you have the business plan put together, and an idea of how you will finance your business, pursue the CrossFit certifications needed to apply as a CrossFit affiliate.
When you are ready to apply, make sure that you really sell yourself with the essay you are required to write. For some, their answers are clear and we can develop a plan to get them there. For others, we have to figure out exactly what they want, then how to get there.
Enter Strategic Planning. Strategic Planning is crucial for any business, but in my opinion, incredibly important for CrossFit Gyms. Feb 08, · If you want to start a business, we are ready to help you with writing a business plan for a CrossFit gym start up.
Sample and template are available. Since , OGScapital has been producing top-quality business plans from offices in the USA, the UK, and Canada.5/5(1). EC Synkowski started CrossFit in to break out of a globo-gym rut, and shortly thereafter she completed her CrossFit Level 1.
Her enthusiasm and hard work eventually led to seminar staff and flowmaster positions for the Level 1 and CrossFit Weightlifting courses, a CF-L4 certification, and a career as Training Program Manager with CrossFit, Inc. Whether you are a CrossFit enthusiast or a lifelong athlete, opening a Box can be a lucrative business adventure with the right approach.
The Key Components Of A CrossFit Business Plan. Starting a business is a challenge, that while rewarding, can quickly become overwhelming if you aren't prepared from day one.
The Box Business Plan: Part 1 By zenplanner in Affiliate Gym, Business, Gym owner Posted June 23rd, I started writing about the business of gym ownership in